Is The Baguette On the Verge of a Renaissance?

Might the humble French baguette be on the verge of a renaissance?

In November 2019, I lamented in a blog post that the venerable baguette might be in decline. Scores of rural French boulangeries were closing. They were unable to compete with megastores like Carrefour and Super-U, which sell TVs and liquor alongside peanut butter and pork sirloin.… Continue reading